Cognizant Designs LLC

Denver SEO, Internet Marketing & Website Design

Posts from — September 2009

Marshall Mcluhan

A godfather to the ideas of digital communication and information surfing is Marshall McLuhan. While I was studying communications in college I found myself totally enthralled by McLuhan’s book “The Medium is The Mesage.” After watching him debate other intellectuals of his time it was clear that his premise would be an important thing to review and study as someone who wants to communicate online.

The idea that my words, images, videos and websites would become a medium by which others learn and interact with me would be something that McLuhan would adopt if he were alive today. It’s amazing to think that McLuhan advocated TV’s in the class room and discussed the idea that in a few years books would be an antiquated form of research and reference because visual learning is so much faster and effective. I personally don’t think that we will ever eliminate books as a form of communication or record keeping. The instability of digital memory is far to great to ever totally eliminate paper records of information.

Reading this book is a good way for designers and developers to get an honest idea of what this communication medium should be doing.

Let me know what you think,

Zach “attack” Meyer

http://en.wikipedia.org/wiki/Marshall_McLuhan


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Moving and Improving

Attention followers of our blog, we moved!

On Friday September 11th we had an opportunity to finally start transitioning away from the old single page site and allow Wordpress to do all of the heavy lifting from now on. Or at least until something flashier and faster comes along to replace it.

There is sort of a strange paradigm in web development and design, you have time to work for everyone accept yourself. This issue often causes company websites to sort of languish in a mire of never progressive soup. Great examples of people who don’t upgrade and don’t really care are cameronmoll and happycog. Both represent amazing minds in the web community and neither one has really changed the theme of their websites in well over 3 years.

This constant self-deprecation can be a sweet kiss of death for many companies. I can personally attest to my constant busy-ness as being the primary cause for my lack of change to the core site. I sincerely wish that I had more time to develop the ideas that have to a slightly more inviting polish. But perhaps my recent move from spineless entrepreneur to full-time web wrangler will grant me some real time to brush my site up.

The other part of the web that is always chasing me is the feeling that my best work is done for clients and not for me. It always feels like my concepts for other people are more well rounded than what I end up assembling for myself. I know that I have a hundred good ideas a day but they are always for others. Perhaps it is my future to be a muse for others and never for myself.

Thank you all for coming by and reading my white noise from time to time.


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